Understanding + Combatting Mobile Ad Fraud
How would you feel knowing you had paid full price for a fake or stolen Rolex? In the mobile advertising industry, fake and stolen app installs are being paid for by unwitting advertisers every single day. In our guide to Understanding and Combatting Ad Fraud, we look at the different types of mobile ad fraud, the ways in which ad fraud can impact your business, and how our proprietary invalid-traffic mitigation solution, TrafficGuard®, detects and intercepts ad fraud.
Download this guide to discover:
- The different tactics used by fraudsters to claim credit for your installs
- The signs that suggest your ad budget is a victim of ad fraud
- How our proprietary invalid-traffic mitigation solution, TrafficGuard®, combats ad fraud
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