Mpire Corporation is the market-leading advertising optimization technology company and maker of Widgetbucks and AdXpose. Founded in 2005, Mpire is backed by Draper Fisher Jurvetson and Ignition Partners, and based in Seattle, Wash.

10-15 Terabytes
Volume of data that goes through the Mpire Corporation platform each month

30-50 Billion
Ad optimization decisions per month processed by AdXpose

1.5 Billion
Impressions served through the WidgetBucks network each month

26,000
Total publishers and bloggers using WidgetBucks on their sites and blogs

150 Percent
WidgetBucks impression volume growth during 2008

282
Automated alerts in place to monitor WidgetBucks ad operations and performance

17,361
Ad optimization decisions per SECOND made by YieldSense (within WidgetBucks) to maximize online publishers' revenue

50-60 Percent
Average improvement in publisher eCPM based on those ad delivery decisions